Piero Guidi brand traces its history back to 1969, and is owned by the Italian company P.G.H. SpA, the company headquarters is located in Urbino. Piero Guidi design is permeated with the spirit of love. The logo, two flying angels, are in fact man and woman in love. The idea is to unite Piero Guidi's fans, as the "Angels of Our Time". The Magical World of the Angels of Our Time (Angeli del nostro tempo) was thought up by Piero Guidi, a graduate of prestigious School of Arts in Italian city of Urbino, the birthplace of Raphael. Now Piero Guidi brand is known around the world. Among the "Angels of Our Time" and fans of the brand are actress Maria Schneider (world-famous with the film "Last Tango in Paris"), coach of the Italian national football team Marco Baresi, the star of erotic cinema Dany Verissimo, Superbike rider Loris Capirossi, president of the European Film Academy Wim Wenders and other celebrities.